Lily goes country

Lily in 'Not Fair' music video

Lily in 'Not Fair' music video

Although I prefer when there is a stronger connection between music video and the song, there is some country vibe in ‘Not fair’ and it would be quite risky to make a video clip accurate to the lyrics… Fair enough.

Western country theme is one thing, but a touch of ’70s is something I really enjoy. The video was directed by Melina Matsoukas who made, for example, Snoop Dogg’s ‘Sensual Seduction’ – it seems that she has a thing for ’70s.

At first I didn’t like the video that much, but the more times I watch it, the more I appreciate it. Good work! And, well, Lily looks amazing.

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